The Cellular Connection, a Verizon premium wireless retailer, will be donating 60,000 backpacks full of school supplies to children through its “School Rocks Backpack Giveaway initiative.”
More than 400 participating TCC stores across the U.S. are inviting local families to bring their children to the store between noon and 2 p.m. on Aug. 3 to pick up a backpack filled with pencils, paper, a pencil box, folders, glue and more.
Backpacks will be given away on a first-come, first-served basis while supplies last.
The participating store in Derby is located at 654 New Haven Ave.
Each participating TCC store will donate between 100 and 150 backpacks. Any leftover backpacks will be donated to local schools.
Derby residents have also joined the cause. Since the beginning of May, TCC customers have been given the option to round their purchases up to the nearest dollar with the difference going directly toward the School Rocks Backpack Giveaway.
According to the National Retail Federation, the average person with children in grades K‑12 will spend $95.44 on school supplies such as notebooks, pencils and backpacks.
On top of that, nearly 16 million children in the U.S. live in poverty. TCC is doing its part to ensure that as many children as possible are set up for educational success.
More information about the School Rocks Backpack Giveaway initiative is available on YouTube. Supporters of the cause are encouraged to use hashtag #TCCRocks on Instagram and Twitter to help spread the word.
To learn more about TCC, visit www.ecellularconnection.com. Consumers can also find more information about the company at http://www.facebook.com/tcctalk and www.twitter.com/tcctalk.
